Shop Talk
The Experiential Retail Strategy of Newbury Street Jewelers
At Cartier’s Newbury Street boutique, the first thing you notice isn’t what’s in the cases—it’s what’s suspended from the ceiling. An 8-foot-tall mobile of diamonds, […]
Fancy Hats Can Be Cool
At spring events like the Kentucky Derby and Boston’s own “hat luncheon,” the Emerald Necklace Conservancy’s annual Party in the Park, hats have long shaped […]
The Real Preps Are Back in Boston
Bright colors, big bows, cheeky graphic tees: We’ve all seen the Gen Zers sporting ironic, hyper-stylized “preppy” looks on social media. While cute, the trend […]
A Wave of European Retailers Comes to Newbury Street
After several high-profile departures on Newbury Street in recent years—including Dolce & Gabbana and Burberry—it would’ve been easy to assume the city’s upscale retail scene […]
Black Boston Fashion Brands Are Booming
It took the fog of the COVID lockdowns for Portia Blunt to clear a path toward her future. A designer at heart, she’d spent years […]
Boston’s Designer Shoe Renaissance Has Lady Gaga’s Feet
When the famed shoe designer Stuart Weitzman received an invitation to a Historic New England event at its new location in Haverhill, he was stunned […]
Lab-Grown Diamonds Are Having a Moment
Boston Diamond Company founder and CEO Stephanie Binder didn’t set out to follow trends. A second-generation jeweler who grew up visiting her mother’s 150-square-foot shop, […]
Makeup Legend Bobbi Brown Opens Her First Greater Boston Store
It’s safe to say that celebrity makeup artist and entrepreneur Bobbi Brown—who’s set to open her Jones Road Beauty brand’s first Boston-area boutique in Chestnut […]
Will Milk Money Usher in a New Indie Retail Era of Newbury Street?
From the newly opened second location of Milk Money, a fashion and accessories shop at 172 Newbury Street, owner Nash Yacoub can see the building […]
South End Jewelry Boutique M. Flynn Turns 15
Working in marketing two decades ago, Megan Flynn never would have envisioned herself as a gemologist at the helm, with her sister Moria, of a […]
Electric-Car Maker Rivian Rolls into Boston’s Back Bay
Picture this: You’re grooving to live music on a Saturday while checking out wares from local artisans. No, you’re not at a cool street festival; […]
The Sparkly Sequined Sports Fashion of Mel the Clothing
Even as a kid, Melissa Stern gravitated toward colorful and sparkly clothing. “I have always gone to the beat of my own drum,” says the […]
Winston Flowers Moves to The Street Chestnut Hill
Update: The Chestnut Hill location of Winston Flowers will open Friday, August 30. It’s safe to say that Winston Flowers has come a long way […]
A Celebrity Stylist Opens a Bigger and Better Wellesley Fashion Hub
Remember the scene in Pretty Woman when Julia Roberts, wearing a skimpy cutout dress, walks into a Rodeo Drive shop and the salespeople rudely refuse […]
Take It Easy at the Back Bay’s Release Well-Being Center
In 2000, Linda Townsend was wrangling a toddler with another kiddo on the way. So when the exhausted working mom took a trip with her […]